UNIQLO Soho Store in New York City

UNIQLO Soho Store
546 Broadway
New York, NY 10012

The Project
Dropped into Manhattan's stylish SoHo neighborhood in 2006, UNIQLO's flagship U.S. store is a virtual walk-in closet for urban trendsetters and cost-conscious fashionistas. Affectionately dubbed "The Japanese Gap," UNIQLO is Japan's leading retail clothing chain, with over 750 stores in Asia, Europe and North America. Inside the loft-style SoHo store is a polychromatic panorama of perfectly-stacked sweaters, ocean blue denims, and shiny down vests straight from Tokyo's hippest fashion districts.
To greet shoppers, UNIQLO's entrance features a stellar centerpiece: a giant glass box sheathed under a canopy of dazzling blue LED lights. Inside the display, cosmos-ready mannequins clad in colorful fleece and space-age visors pose on and dangle over an illuminated glass floor – an inspired diorama for customers ready to take a quantum leap into fashion!


It is world's largest UNIQLO with custom LED Net lights that drape over the store's central display like ice-blue bars on a glass cage. Walk further into UNIQLO's hardwood floor interior and patrons can spy more chicly-dressed mannequins -- modish models poised like space cadets in front of gradient panels studded with pinpoints of blue LEDs. This innovative application of custom Net lights mixes futurism with fashion in a synergy of LED previously unseen!

Products Used
Custom LED net lights (Blue)